May 2024

Lenovo: Meet your digital self


Imagine bringing your online world to life as an AI avatar, that can have conversations in real life…

This was the challenge set out by Lenovo for their recent digital campaign that combined human 3D scans, real-time animation, and cutting edge AI technology to create a uniquely personal exploration of what it means to be come face to face with your online persona.

Scan render 02 C

Metahuman Digital Doubles

dandelion + burdock created the game ready digital doubles featured in the film. Each started out as super-high resolution 3D scans before being optimized and rigged for animation. Additionally each digital double was required to have detailed facial animations to allow them to interact with people in real-time. Unreal Engine's Metahuman toolkit provided us with everything we needed to painlessly create bespoke heads for each performer and record realistic facial mocap.

We were proud to work together with the fantastic team at Kaleida to bring this project to life. The end result is a highly innovative film that uses cutting edge technology to communicate a deeply personal and emotive story.

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Credits

Client

Lenovo

Produciton Company

Kaleida

Digital Scan

Clear Angle Studios

Digital Double Game Engine Preparation & Rigging

dandelion + burdock

Metahuman Head Creation & Facial Mocap

dandelion + burdock

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