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Saudi Arabia, October 2019

Open Saudi


Taking place on World Tourism Day, the multi- sensory event and spectacular show celebrated the launch of the new E-visa tourist scheme in the Kingdom of Saudi Arabia.

This new ‘Open Saudi’ initiative intends to position the Kingdom of Saudi Arabia as one of the world’s leading tourism destinations, a key pillar of the Giga 2030 vision.

We developed a variety of animated sequences to showcase the beauty of the natural landscape. This involved combining 360° drone footage with bespoke CGI animations that we created.

The all-immersive nature of the presentation space was the perfect environment to display the flythroughs of the various sites and locations.

Open saudi event
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Credits

Client

Saudi Commission for Tourism and National Heritage

Creative Agency

Imagination

Production Company

dandelion + burdock

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