Fitbit IFA 2016

Fitbit designs products and experiences that track everyday health and fitness, empowering and inspiring people to lead healthier, more active lives. The company already offers a huge number of options and at the IFA, the world's leading trade show for consumer electronics and home appliances, they launched the all new Flex 2 and Charge 2.

We created two product teaser animations to accompany the launch of these revolutionary devices.